Harry Max

Principal

The most recent associate to join the Rubicon ensemble, Harry is a seasoned Web strategist. He combines broad high-tech business experience with an unusual set of strengths. His working knowledge spans UI, customer engagement models, systems design and strategic problem solving, and includes recent OB work in leadership coaching. Harry helps clients get to the heart of their problem and identify solutions that work.

Harry has enjoyed working with some of the finest companies in Silicon Valley including Apple Computer, DreamWorks Animation, Google, Hewlett-Packard, O’Reilly and Associates, SAP, and Silicon Image. A co-founder of Virtual Vineyards (wine.com), Harry designed all of the user interaction concepts behind the first secure Web shopping cart. He was also the founder and CEO of Public Mind, an enterprise software company focused on customer feedback solutions.

He is co-author of the books Skype: The Definitive Guide published by Que, and Art-directed Technology: Anatomy of a Shrek 2 Sequence, an introduction to the software development process behind the making of a feature-length, animated CG film in a fast-paced, creative environment.

Harry’s take on Rubicon:
Do segmentation.
Grow on-line community
Win new markets now.