Category: Technology
The Sub-PC
The cancellation of the Palm Foleo marks the latest in a long string of failed attempts to create a market for keyboard-based devices that are smaller, simpler, and cheaper than personal computers. Computer companies have been trying to make sub-PCs…
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Mobile Commerce: Coming to a phone near you?
A colleague recently bent my ear regarding mobile commerce and how she can barely wait for some of the new services (like this one) to become available in her area. I love a good gadget as much as the next…
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Impact of Amazon Flexible Payments Service: Computing as a utility
The announcement of Amazon FPS made my whole week, on a lot of different levels. I’m excited about the service itself, I’m excited about what it means for the development of web applications, and I’m excited about what it’ll eventually…
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Separating “How” from “What:” An open letter to the tech industry
One of the advantages of working as a consultant is that you get to look at the big picture across corporations. You can see trends and common themes that might not be obvious to somebody working in a single company….
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Virtualization in the Real World
Conventional wisdom, in lumping Second Life with MySpace, FaceBook and other social networking sites, dismisses it as merely a social site. By “dismisses” I don’t mean to say that people think as a phenomena it is unimportant and can be…
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Telephony meets the Internet: What it means to you
The Emerging Telephony (eTel) conference brings together the open source and web telephony community. It doesn’t get much attention in the mainstream tech press, but it’s an interesting place for scouting out telephony trends that might affect the tech industry…
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Telephony meets the Internet: What it means to you
The Emerging Telephony (eTel) conference brings together the open source and web telephony community. It doesn’t get much attention in the mainstream tech press, but it’s an interesting place for scouting out telephony trends that might affect the tech industry…
Continue reading Telephony meets the Internet: What it means to you »
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Top 10 Trends for 2007 High-Tech Markets
Rubicon has always served its clients by scouting trends and drawing out the implications to those high-tech companies seeking to craft winning strategies. To help you plan for the new year, here’s a look at what we think is going…
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Hardware to Watch in 2007
We’re optimistic that 2007 will turn out to be a year of significant progress in the creation of new types of computing devices. Here are some of the things to watch for, and why we think they’re significant: Apple’s iPhone…
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Software Platforms of the Future
A very important trend to watch in 2007 will be the ongoing efforts to separate the operating system from the platform (the APIs and user interface that an application interacts with). Key players in this movement include Adobe’s Apollo and…
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Is Vista the End of Windows?
At the end of 2006, Gartner Group predicted that Vista would be the last major release of Windows, with future updates being delivered on the fly, in modular format. “The era of monolithic deployments of software releases is nearing an…
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Will WiMax Change the Wireless Landscape?
Most companies that deal with the mobile industry are frustrated with the protected business models of the carriers. Unlike the wired Internet, it’s not generally possible for a software company to deploy a program to any cellphone without extensive reprogramming…
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Web 2.0, Meet College Politics 2.0
Reading the Wall Street Journal editorial page the other day, it struck me how far the societal impact of Web 2.0 has come. It is a great example of how the technological and cultural changes driving Web 2.0 are no…
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Insights on Corporate Blogging
Robert Scoble, former lead blogger at Microsoft, was interviewed recently by Ziff-Davis. Some key points: Some corporations are using blogs for internal communication by senior managers. This is an alternative to e-mail, allowing employees to ask questions and also making…
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Web 2.0 vs. SaaS
Web 2.0, meet Software as a Service. SaaS, meet Web 2.0. You two need to talk. You’re working on many of the same problems, but you don’t communicate well, and sometimes it seems like each of you barely knows that…
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The “Lamest Feature Ever” on a Corporate Weblog
All right, it’s probably not the lamest one ever. But it’s the lamest one we’ve seen in quite a while. Sprint has a weblog that lists podcasts the company has created. That’s fine. But for some reason the site has…
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Understanding the full impact of the web
This will probably sound crazy, but despite all the hype about Web 2.0 and web startups, the most common mistake we see tech companies making with regard to the web is underestimating its long-term impact on their businesses. I’m not…
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Understanding the full impact of the web
This will probably sound crazy, but despite all the hype about Web 2.0 and web startups, the most common mistake we see tech companies making with regard to the web is underestimating its long-term impact on their businesses. I’m not…
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Yahoo Partners with Motorola: Should You Care?
Yahoo and Motorola recently announced a multi-year deal where Motorola will pre-load Yahoo Go for Mobile on “tens of millions” of mid-priced and high-end Motorola phones. The deal is similar to the deal Yahoo and Nokia struck in January. Currently,…
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Flash: The New Computing Platform?
The newly-merged Adobe/Macromedia is rolling out ambitions plans for Flash, its Web animation tool. Most of the tech community is expecting there to be a battle between Adobe and Microsoft over Web graphics, but we think the competition goes a…
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Are the Mammals Eating Your Eggs?
Clients ask us lots of questions, but with the world buzzing about Web 2.0 and software changing in some pretty significant ways, one question that clients should ask but never do is, “Is my company becoming a dinosaur?” Maybe it’s…
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Software as a Service: The New Cargo Cult
The big buzzword at April’s Software 2006 conference was Software as a Service. What does it mean, what impact will it have, and what should companies do about it? Former Oracle exec Ray Lane, now a venture capitalist, listed the…
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New Drivers for Digital Video Editing: A Personal View
My experience over the past year with digital video (DV) makes me wonder if the market is changing in important ways that are perhaps not being picked up by the market. Like so many parents, I bought my first camcorder…
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CTIA: Thin Phones and Fat Interfaces
The recent CTIA show in Las Vegas was awash in new mobile phones. If you didn’t make it to the show, here’s one highlight and one lowlight: The highlight: Thin is in. The hot-selling Motorola Razr kicked off a thickness-reduction…
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Blogging: Friend or Foe?
Blogging is hip. Blogging is cool. More and more companies are using blogs as corporate marketing tools. Some of these efforts are enormously successful, while others make us shudder. Before your company adopts a blogging strategy, here’s what you’ve got…
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Software as a Service: Over-hyped, But That Doesn’t Mean it Won’t Kill You
We were involved in a recent roundtable meeting where the topic of Software as a Service (SaaS) came up. Some of the people there felt it’s an important trend, others viewed it as the latest round of Silicon Valley hype….
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Is SaaS Right for You?
Most articles about Software as a Service (SaaS) focus on its many benefits, but only a few talk about its drawbacks. In almost breathless tones, IDC forecasts that SaaS will grow at 21% a year through 2009, reaching $10.7 billion….
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Mobile Opportunity Named “Best Blog” for 2005
Palm 24/7 named our own Mike Mace’s blog, Mobile Opportunity one of two “Best Blogs” for 2005, saying “Brilliant writing and sharp opinions put this in my top two.”…
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Healthy Outlook for Education Software Spending In 2006
Is the Education market facing several years of flat growth, or are things looking up? A widely reported forecast from INPUT recently predicted flat IT spending in US Education until a sharp upturn after 2008. Reading deeper, the renewed spending…
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SaaS: Deja vú, or something new?
A few years ago, Application service providers (ASPs) were all the rage. Then the Internet bubble burst and the term fell from favor. Now more companies are offering their applications via Software as a Service (SaaS). Some articles you read…
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Multi-Core CPUs Raise Licensing Issues
Users and vendors are both grappling with the impact on pricing models as a result of the introduction of multi-core CPUs. The choice between pricing per user and per server grew more complicated a few years ago when multi-processor servers…
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Life Caching: Opportunity or Just Another Blog?
Why would someone want to video, record, or photograph everything that happened to them and/or their friends on a particular day, or any day, for that matter? Perhaps the best answer is simply because they can. Similar to the 70’s…
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