By definition, affiliate marketing is an advertising model. In this model, a company will pay third-party publishers to drive traffic to the company. These third parties are referred to as affiliates. Giving you the definition is not enough, allow us to elaborate further as for how you can use this for you iGaming service.
Affiliate marketing is based on revenue sharing. To illustrate a little bit further, if we have a product that we want to sell to make more, you can offer promoters a financial incentive. This will be carried out via the affiliate program. In the same manner, it works vice versa, if you have no product that you want to sell but you still want to make money. You can then promote a product that you feel has money and earn income as an affiliate marketer.
Search marketing is a form of marketing that works on increasing the visibility of a website on the results page. This can be done through paid and organic advertising. Most times when search marketing is used, there is also the use of search engine optimization.
Bearing this in mind, we also offer consulting services in content marketing. Where we help you to give out content to a targeted audience. This is not just ordinary content; it is content that is engaging, captivating and intriguing. By giving the audience what they want, you then generate traffic to your site.
Social Media Marketing
An average person spends about 8% of their day on social media. This might not seem like a long time, but factoring in work and sleep, you will see that it actually is a huge chunk of time. As we realized this as Rubicon, we decided to get to the people where there are, social media. And with our consultancy expertise, you will be sure to reach out to them.